Header cards in paper packaging typically refer to the rectangular or square pieces of paper or cardstock that are attached to the top of a plastic bag or other packaging material. These header cards often contain branding, product information, logos, and sometimes additional graphics or promotional content.
Header cards serve several purposes in paper packaging:
Branding and Information: They provide a space for the brand logo, product name, description, and any other essential information about the product inside the packaging. This helps customers quickly identify the product and learn more about it.
Visual Appeal: Header cards can be designed with attractive graphics, colors, and typography to make the packaging visually appealing and stand out on the shelves.
Promotion: They offer a platform for promoting special offers, discounts, or other marketing messages related to the product.
Hanging Display: Header cards often have a hole or tab at the top, allowing the packaging to be hung on display racks, pegs, or hooks in retail environments. This is particularly common for products sold in stores.
Protection and Sealing: In some cases, header cards also help to protect the product by sealing the packaging or preventing tampering before purchase.
Eco-Friendly Packaging: For eco-conscious brands, header cards can be made from recyclable or sustainable materials, adding to the overall eco-friendly packaging strategy.
These are some of the common uses of header cards in paper packaging. What do you already know or would you like to know more about header cards? We will continue to discuss in the next news.
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